Portada de The Social Life of Information

The Social Life of Information

John Seely Brown, Paul Duguid

320 páginas2000Harvard Business School PressInglésTapa duraprinting (1)

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"For years pundits have predicted that information technology will obliterate the need for almost everything - from travel to supermarkets to business organizations to social life itself. Individual users, however, tend to be more skeptical. Beaten down by info-glut and exasperated by computer systems fraught with software crashes, viruses, and unintelligible error messages, they find it hard to get a fix on the true potential of the digital revolution.". "Drawing from rich learning experiences at Xerox PARC, from examples such as IBM, Chiat/Day Advertising, and California's "Virtual University," and from historical, social, and cultural research, the authors sharply challenge the futurists' sweeping predictions. They explain how many of the tools, jobs, and organizations seemingly targeted for future extinction in fact provide useful social resources that people will fight to keep. Rather than aiming technological bullets at these "relics," we should instead look for ways that the new world of bits can learn from and complement them."--BOOK JACKET.

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Otras ediciones

  • inglésHarvard Business Review PressISBN 97816336924112017
  • inglésHarvard Business School PressISBN 97815785170842004
  • inglésHarvard Business School PressISBN 97808758476272000
ISBN 9781633692411Metadatos: Metadatos abiertos (Open Library, CC0/PD) · registro de origen