Financial accounting in an economic context

Sinopsis(en Inglés)

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"The formula for successful management is simple: attract capital at the lowest possible cost, and invest it in projects where the return exceeds the cost. But making the right decisions isn't easy. When students enter the workforce, they will need to understand economic factors, measurement issues, and the mechanics of financial accounting." "That's why Jamie Pratt's trend-setting text approaches financial accounting from an economic, decision-making perspective. This approach equips students with the financial accounting knowledge and tools they need to make smart decisions."--Jacket.