The founder's mentality

Sinopsis(en Inglés)

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"Why is profitable growth so hard to achieve and sustain? Most executives manage their companies as if the solution to that problem lies in the external environment-find an attractive market, formulate the right strategy, win new customers. But when Bain & Company's Chris Zook and James Allen, authors of the bestselling Profit from the Core, researched this question, they found that 90 percent of the challenges to growth are internal: increasing distance from the front lines, loss of accountability, and proliferating processes and bureaucracy, to name only a few. More crucial is their finding that companies experience a set of predictable internal crises, at predictable stages, as they grow; and that for even the healthiest companies, these crises, if not managed properly, can stifle the company's ability to grow further-and actively lead it into decline. The key insight from Zook and Allen's research is that managing these choke points requires a "founder's mentality"-an insurgent's clear mission and purpose, an unambiguous owner mindset, and a relentless obsession with the front line (behaviors typically embodied by a bold, ambitious founder)-to restore the speed, focus, and connection to customers, all of which are lost as companies grow. Based on the authors' decade-long study of companies in more than forty countries, any leader-not only a founder-can use a founder's mentality to overcome these predictable challenges and set their companies back on a path of sustainable growth. This book shows how, empowering leaders everywhere to control the destiny of their companies. "--