Writing and Developing Your College Textbook

Sinopsis(en Inglés)

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*A practical, in-depth guide for authors who want to create effective learning materials for higher education. Mary Ellen Lepionka explains the full process of textbook development-from analyzing course needs and planning content to writing clear instructional prose, designing pedagogical features, and working with editors and publishers. The book offers professional standards, industry insights, and step-by-step strategies that help both new and experienced authors produce college texts that support teaching, enhance student learning, and succeed in the academic marketplace.*